Advertising Policy

Updated: April 5, 2010

Welcome to QualityHealth.com. QualityHealth strives to provide the general public with actionable health information to live healthier and happier lives. The company focus is on audiences in the United States. QualityHealth is funded by advertising programs from third parties such as pharmaceutical and consumer packaged goods companies.

The purpose of this policy is to explain the types of advertising featured on the site and the rules followed with respect to advertising. This policy will also help you recognize the difference between advertising and independent, editorial content on the site.

Our editorial policy explains our approach to ensure that the advertising you see on our site has no influence on QualityHealth's content. We strive to ensure the quality, accuracy, and relevance of the editorial content and services that we provide to you.

QualityHealth makes a concerted effort to distinguish sponsored offers and advertisements from content where applicable. If at any time, the QualityHealth editorial staff feels an offer or advertisement may be confused with unbiased health information, at QualityHealth's sole discretion, QualityHealth will label that material with "sponsored" or "advertisement."

This advertising policy ("Policy") discloses the practices of QualityHealth (a doing-business-as designation of Marketing Technology Solutions, Inc., a Delaware corporation), along with its other affiliate and subsidiary companies (collectively "QualityHealth") in connection with the Website, www.QualityHealth.com (the "Website" or "Site"), around our advertising content. When we speak of "advertising" or "advertisements," we mean any type or form of advertising, sponsorships, and promotions for which we receive compensation. Please also refer to our Terms Of Use and our Privacy Policy for further details.

Endorsement of Products and Services

All products or services provided by or advertised by third parties are considered sponsored and not an endorsement by QualityHealth of the quality and/or services offered by said sponsor. If at any time, QualityHealth becomes aware of any breach of these guidelines, we reserve the right to remove such advertising, products or services. QualityHealth will not permit any advertising that seeks to aggrieve the QualityHealth name or brand.

We've established guidelines, using clear and consistent language and visual cues, to enable you to distinguish between advertising and editorial content. You will see the following descriptors on our Site for different types of advertising:

1. "Advertisement" is the label used to identify the most common form of advertising on our Site, which is banner advertising. Ads are labeled with the word "Advertisement" in the top or along the side of the advertisement.
Advertisement
When you click on an advertisement, it will link to a website that's operated or promoted by the advertiser. QualityHealth has no control over the advertiser's website or the policies on that site. We encourage you to review the terms of use, privacy policies, or other policies applicable to those sites before using them.

2. "Sponsored by" is the label used when an advertiser has paid for association with an article or service. You should know that the content or service is not editorially controlled or influenced by the advertiser. This kind of advertising is clearly identified when the content or service is "Sponsored by" the advertiser.

3. Search results are displayed in response to search queries or keywords entered into the search box within the header of every page. These results are algorithmically generated by QualityHealth, and advertisers do not influence the order in which these search results are presented on our site.

QualityHealth identifies search based advertising in the following manner:

Advertisement

Any paid advertising listings posted on search results or other pages of our site will be labeled "Ads by Google" or "Sponsored Search". For detailed information about how Google sorts these listings, go to their website at http://adwords.google.com/

Personalization of Advertising

QualityHealth provides its users with offers determined by such factors as health condition, symptoms, and product usage. These factors are ascertained through a question-and answer-segment present within the Site. Our goal is to attempt to show our users offers that may be useful not only to themselves, but also to members within their household and people they care for. If at any time, a user of the Site is presented an offer that does not fit their specific taste or relevance, QualityHealth offers numerous opportunities to abandon said offer and move onto a more congruous area of the Site, or the user may opt-out of receiving such offers as described in our Privacy Policy.

QualityHealth cares about the relevance of member-tailored offers and prohibits any offers that, as determined by QualityHealth at its sole discretion, are fraudulent, deceptive, offensive, or not in good taste.

Advertisements We Do Not Accept

QualityHealth has adopted certain rules and guidelines on the types of advertising that we accept.

Advertisers must agree not to place any advertising that*:

  • Contains false claims or claims designed to be misleading to our readers
  • Makes health claims that are not adequately substantiated
  • Promotes products that are illegal or whose distribution would violate the law
  • Promotes the sale of firearms, ammunition, or weapons designed to inflict serious bodily harm
  • Promotes the sale of fireworks
  • Promotes any form of betting or gambling
  • Promotes or encourages pornography
  • Advocates a political, religious, or controversial public position or candidate for public office

In addition, we do not accept advertising that promotes alcohol or tobacco products. However, we do accept advertising for educational campaigns such as smoking cessation and responsible drinking messages that are consistent with our desire to assist in educating consumers.

*QualityHealth does not independently verify advertisers' compliance with this agreement.

Updates to This Policy

QualityHealth reserves the right, at any time and without notice, to add to, update, change, modify, or revise this Advertising Policy or our services simply by posting such change, update, or modification on the Website. Any such addition, update, change, modification, or revision will be effective immediately upon posting. Upon any change to this Advertising Policy or our services, we may also notify you via e-mail if you have opted-in to receive email from QualityHealth.

If you do not accept the terms of this Policy, we ask that you do not register with QualityHealth, or alternatively, click here to unsubscribe.

About The Company

QualityHealth's mission is to connect the world's leading health-care brands with engaged, health-conscious consumers. QualityHealth generates revenue from the following sources...

  • Display advertising on QualityHealth.com
  • Advertising sponsorships on QualityHealth.com
  • Savings Offers from QualityHealth clients
  • eCommerce Offers

If you have any questions, you may contact us at:

QualityHealth
10 Exchange Place, 24th Floor
Jersey City, NJ 07302 USA
CustomerService@QualityHealth.com

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